Aggressive Marketing
Author: robert | Posted: 23.07.2008If you get an email with a title like ' Don't Ever Trust MeAgain!' and continues along the lines of '... then you don'thave to take my advice ever again!'
My advice is - Don't *
Perhaps it's because I'm skeptical of the number of "miracle"products, "great deals", 'limited time offers' or 'incrediblepackages' that are advertised online every day. Perhaps it'sbecause I have bought more products than I can possibly use fornow. Perhaps it's because there are probably more people tryingto sell this particular package than the number of packages thatare available. Or, perhaps it's because I received an email withalmost identical content from too many different sources.Whatever the reason, don't make the same mistakes as I have inthe past.
* It may be a good deal. It may be exactly what you are lookingfor. But if you receive emails with exactly the same contentfrom different sources, think carefully before you buy. Thereare some good internet marketers that I have every respect for.However, there are an increasing number of ‘marketers' that showlittle thought or consideration for others. They will take fromyou but offer nothing in return. You may disagree with the laststatement. If you buy a product from them and you are happy withthat product and they are happy with the money earned fromselling you that product it's a win-win situation.
That's all well and good until you look more closely at theprocess. To do this, other factors must be taken into account.These include cost, value, convenience, time, and mostimportantly trust. You've probably heard of the phrase. "Themoney is in the list". I wouldn't disagree with that and it'seasy to see why many of the "big list" hitters are successful inthe percentage game. But unless they offer you something morethan somebody else's 'sales pitch' ignore them. Many of thesepeople come and go. Make sure they don't go with your money.
With regard to the email in question, here is a quote from a'trusted' ezine that I subscribe to "This is only of interest toyou, Bryan, if you really need some brand new products to sell.If not, don't bother." At least, this is honest and straight tothe point. I know who I'd buy from. On occasion, time may bemore important than trust. If this is the case, then make sureyou have a use for the product before you buy it. We are allguilty of impulse buying. It can be all too easy to buysomething that will seldom, if ever, be used.
If you subscribe to an ezine or newsletter, it's often useful tokeep tabs on the sender. By doing this you will learn torecognize if the content is original or simply a copy of someoneelse's work. You'll also quickly discover if the sender is onlyinterested in using you as a means of earning a 'fast buck'.This is obvious if there is little or no content, excessiveaffiliate URLs, or emails that are repetitive or delivered moreoften than necessary.
If you like the newsletter or email subscription, that's great.If you don't, you can usually 'unsubscribe'. If this fails, thentry 'whitelist' filtering to weed it out. If you think the emailis from a spammer, then be careful. Don't click on any URL or'unsubscribe' option, and unless you are absolutely sure of theoriginator, never open an attachment.
If you use eBay or PayPal, you will no doubt be aware of thefake or spoof emails that are periodically blasted out. Well,the spin cycle has begun again. A good tutorial on spoof emailsand how to recognize them can be found athttp://pages.ebay.com/education/spooftutorial/index.html
Tip - If you have your own website, don't use your defaultaddress for your PayPal or eBay account. Use a different addressand you will quickly spot the spoof email in the 'To' line ofthe email.
Bryan Quinn ebook-site.com Offer a variety of useful resourcesfor creating, reading, and publishing ebooks. A members' area isprovided for ezine subscribers where a selection of ebooks andreports can be freely downloaded.http://www.ebook-site.com
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